Maria's articles from her column, Boost Your Business
Fundraising Trends for Your Nonprofit
The world has been talking about millennials for years. While nonprofits should continue to account for millennials, since they are the largest part of the current workforce, it’s now time to start examining Gen Z. Its members were born between 1996 and 2012 and make up an estimated 30% of the population in the United States. A Global Trends in Giving Report noted that Gen Z members are interested in giving to many different causes. The top causes they are interested in supporting are youth, animals, and human services. Gen Z members are also quite passionate and willing to help as volunteers. Continue Reading... Ready to Hire Your First Employee?
You’ve put in the hard work building your business from the ground up. And it’s finally starting to pay off. The only problem: now you have more work than you can handle. Growth is always a good problem to have. But it does come with its own share of challenges. If you’ve made it to this point, you have two options. The first is to let new business opportunities pass you by, ensuring you don’t take on more than you can handle. The second option is to lighten your load by hiring someone to help. Continue Reading... Launching and Producing a Podcast the Right Way
While a podcast is a great way to bring new readers to your blog, it’s not the only reason you should start one. In addition to new followers, you connect with your audience on a more personal level. Hearing someone speak is undoubtedly more personal than reading words on a screen. With this kind of connection, you can gain your listener’s trust and get their attention in lesser time than it takes to read a blog post. It may seem obvious, but when you’re talking to a mic, it’s easy to get self-conscious and not sound like yourself. Continue Reading... |
BUSINESS OWNERS (25 articles)
COMMUNICATION (13 articles) CUSTOMER SERVICE and CLIENT RETENTION (9 articles) FUNDRAISING HUMAN RESOURCES (10 articles) MARKETING DURING THE PANDEMIC (5 articles) MARKETING OUTSIDE THE BOX (15 articles) PUBLIC RELATIONS
SALES (13 articles) SOCIAL MEDIA (5 articles) STARTING A NEW BUSINESS (9 articles) SYSTEMS & ORGANIZING (3 articles) TEAM BUILDING (2 articles) WEBSITES and SEO (10 articles)
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Are You a Good or Bad Boss?
Think of the worst supervisor you’ve had. Chances are someone comes immediately to mind. Is it your current supervisor? Why do you consider this person “the worst?”
Now, think of a situation where you had the best boss ever. It is harder to identify a best boss, isn’t it?
Did you want to do a better job for the best boss vs the worst boss? Of course!
Continue Reading...
Think of the worst supervisor you’ve had. Chances are someone comes immediately to mind. Is it your current supervisor? Why do you consider this person “the worst?”
Now, think of a situation where you had the best boss ever. It is harder to identify a best boss, isn’t it?
Did you want to do a better job for the best boss vs the worst boss? Of course!
Continue Reading...
Starting Your Own Online Business
The success of your business is highly dependent on the success of the product or service you’re offering.
And even more important is being able to clearly articulate your product vision to others. When it comes to your product or service, clarity is essential. It’s necessary to define your products or services in clear descriptions that are easy for you to communicate to others. After developing product or service descriptions, you must identify to whom you want to sell. Determining your ideal customers can provide a more focused approach to your launch.
Continue Reading...
The success of your business is highly dependent on the success of the product or service you’re offering.
And even more important is being able to clearly articulate your product vision to others. When it comes to your product or service, clarity is essential. It’s necessary to define your products or services in clear descriptions that are easy for you to communicate to others. After developing product or service descriptions, you must identify to whom you want to sell. Determining your ideal customers can provide a more focused approach to your launch.
Continue Reading...
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