Maria's articles from her column, Boost Your Business
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Time to Improve Your Business Blog (and newsletters and articles!)
Does your business have a blog on your website? Are you sending out informational and educational news? Regularly posting blogs and sharing news and education can benefit your business in numerous ways. If you help people solve a problem related to your industry, or teach them something they did not know, your name is front of mind when they need to hire someone. This isn’t automatic, but the effect is real. Continue Reading... Establishing a Good Company Reputation
A good company reputation doesn’t happen by accident and it’s a valuable commodity. A good reputation can promote referrals. Let’s say you heard from half a dozen people about how great the food is at a local Italian restaurant. Even if you never ate there, you’d probably recommend it to someone looking for an Italian restaurant. Why? It’s got a good reputation. That said, creating that reputation requires sustained work over time. You must deliver on multiple fronts again and again. Continue Reading... |
BUSINESS OWNERS (20 articles)
COMMUNICATION (12 articles) CUSTOMER SERVICE and CLIENT RETENTION (9 articles) HUMAN RESOURCES (9 articles) MARKETING DURING THE PANDEMIC (5 articles) MARKETING OUTSIDE THE BOX (15 articles) SALES (13 articles)
SOCIAL MEDIA (5 articles) STARTING A NEW BUSINESS (7 articles) SYSTEMS & ORGANIZING (3 articles) TEAM BUILDING (2 articles) WEBSITES and SEO (10 articles)
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Live Chat Supports Quality Customer Services
Do you know that 51% of consumers believe that businesses should be available to answer questions 24/7? And 42% of people say they prefer live chat to interacting on the phone.
If you have a business that sells retail products (especially online), or an essential service that some may want immediately, live chat may be something for you to consider.
Continue Reading...
Do you know that 51% of consumers believe that businesses should be available to answer questions 24/7? And 42% of people say they prefer live chat to interacting on the phone.
If you have a business that sells retail products (especially online), or an essential service that some may want immediately, live chat may be something for you to consider.
Continue Reading...
What is ‘PAW’ternity Leave?
Bringing home a new pet is one of life’s most exciting experiences and many Americans appear to agree — 68% of households in the United States own a furry companion. Recognizing that our pets are important to us and part of the family, some companies are now offering their employees “pawternity” leave (also known as “furternity” leave.) Pawternity leave acknowledges the growing role pets play in employees’ lives by giving them time off specifically for caring for a new baby pet, to care for their ill or injured fur friends, or for bereavement after a beloved pet dies.
Continue Reading...
Bringing home a new pet is one of life’s most exciting experiences and many Americans appear to agree — 68% of households in the United States own a furry companion. Recognizing that our pets are important to us and part of the family, some companies are now offering their employees “pawternity” leave (also known as “furternity” leave.) Pawternity leave acknowledges the growing role pets play in employees’ lives by giving them time off specifically for caring for a new baby pet, to care for their ill or injured fur friends, or for bereavement after a beloved pet dies.
Continue Reading...
For more information on business and marketing, choose one of the pages on the right under "Read More"
