Establishing a Good Company Reputation
A good company reputation doesn’t happen by accident and it’s a valuable commodity. A good reputation can promote referrals. Let’s say you heard from half a dozen people about how great the food is at a local Italian restaurant. Even if you never ate there, you’d probably recommend it to someone looking for an Italian restaurant. Why? It’s got a good reputation. That said, creating that reputation requires sustained work over time. You must deliver on multiple fronts again and again. Continue Reading... |
Live Chat Supports Quality Customer Services
Do you know that 51% of consumers believe that businesses should be available to answer questions 24/7? And 42% of people say they prefer live chat to interacting on the phone.
If you have a business that sells retail products (especially online), or an essential service that some may want immediately, live chat may be something for you to consider.
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Do you know that 51% of consumers believe that businesses should be available to answer questions 24/7? And 42% of people say they prefer live chat to interacting on the phone.
If you have a business that sells retail products (especially online), or an essential service that some may want immediately, live chat may be something for you to consider.
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Compassionate Businesses Build Passionate Customers
2020 was a stressful year for many of us. With the arrival of 2021, everyone has seen the need and desire for empathy, compassion, and connection. Now is the time to project optimism and lead with compassion and approach our customers with empathy.
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2020 was a stressful year for many of us. With the arrival of 2021, everyone has seen the need and desire for empathy, compassion, and connection. Now is the time to project optimism and lead with compassion and approach our customers with empathy.
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Your Customer Loyalty Plan
Do you have a specific plan for addressing loyalty to your current customers and clients? Did you know that if you improve your customer retention by just 5%, you are also adding 5% to your growth rate?
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Do you have a specific plan for addressing loyalty to your current customers and clients? Did you know that if you improve your customer retention by just 5%, you are also adding 5% to your growth rate?
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Customer Service - Is It All Talk?
Everyone talks about Customer Service – Many businesses use this phrase in their advertising and marketing but how do you really “service” your customers. You hear it everywhere but are businesses really following through on their promises.
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Everyone talks about Customer Service – Many businesses use this phrase in their advertising and marketing but how do you really “service” your customers. You hear it everywhere but are businesses really following through on their promises.
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The Effects of Bad Customer Service
Customer service is arguably the most important thing for your business to get right. Inbound marketing is customer-focused and inherently aids customer service, but that doesn't mean companies who use it can't still be guilty of bad service experiences.
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Customer service is arguably the most important thing for your business to get right. Inbound marketing is customer-focused and inherently aids customer service, but that doesn't mean companies who use it can't still be guilty of bad service experiences.
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Customer Loyalty Today
Businesses are moving away from mass, “push”-based marketing, and toward more personalized, 1-to-1 communication with consumers through the many channels and on the many devices they use. The effectiveness and ROAS (return on ad spend) of print media and television ads are on the decline.
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Businesses are moving away from mass, “push”-based marketing, and toward more personalized, 1-to-1 communication with consumers through the many channels and on the many devices they use. The effectiveness and ROAS (return on ad spend) of print media and television ads are on the decline.
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Fire These Customers Immediately
Not all clients are created equal. Nor should you be compelled to treat them equally. There’s no law stating you must sell to everyone or keep servicing clients that are the wrong fit for your business.
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Not all clients are created equal. Nor should you be compelled to treat them equally. There’s no law stating you must sell to everyone or keep servicing clients that are the wrong fit for your business.
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Handling Unethical Requests
What should you do when your client asks you to do something that's illegal or unethical? Have you ever been asked by an employer or client to do something that seems odd or possibly even illegal? I have.
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What should you do when your client asks you to do something that's illegal or unethical? Have you ever been asked by an employer or client to do something that seems odd or possibly even illegal? I have.
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