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What are entrepreneurship characteristics? It’s an important question when you’re considering self-employment. It’s natural to want to know if you have what it takes before you move forward.
Ask yourself these important questions: Are You a Visionary? A primary difference between an employee and an entrepreneur is motivation. Some people are perfectly happy doing the same job or working in the same industry until retirement. They find the consistency comforting, but for others, it’s not enough. Entrepreneurs see new or better ways of doing things and won’t settle for the status quo if it ignores a gap in the marketplace or performs less than optimally. This drive for innovation and change can get them in trouble in a traditional job since their bosses may misinterpret their ideas as criticism. Entrepreneurs are often outspoken, opinionated, and demanding. Entrepreneurs can’t understand why others don’t see their vision and they crave success in many ways, including a better work/life balance.
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 Sports and business have a lot in common. It doesn’t matter what sport you play; the objective is to win. Similarly, it doesn’t matter what kind of business you operate, you want to win. Winning in sports could mean ending with the most points or arriving at a destination faster than the rest. In the business world, winning might be outselling a competitor or having world-class customer service. Parallels exist at the leadership level in sports and business. A great coach is often synonymous with a great team. Comparably, outstanding businesses are commonly led by exceptional leaders. What great leaders do differently
Although some leaders make success appear effortless, businesses don’t just become successful by accident. It’s the leader’s vision that not only puts the game in play but keeps the momentum going. Great leaders know how to scout talent. Sure, they may delegate the talent search to a member of their team (i.e., human resources), but they do so with a strong list of criteria they are looking for in each candidate. Leaders are looking to fill roles, but not just any ordinary person will do - - they want the “one.” Even after hiring the right person to fill a role, great leaders aim to fully develop those team members. They aren’t satisfied with the status quo; they know the success of the team is contingent upon the successful development of individuals. Positioning Filling roles is only part of the equation. After finding the right people, great leaders make sure to position their team members in a way that results in the best outcomes. Observing Like a coach watching a tactical play, great leaders are always observing the flow of business and keeping an eye out for opportunities for improvement or growth. They recognize areas of strength and areas in need of improvement. They are continuously analyzing whether the best strategy is a complete overhaul of a team or to simply swap out one aspect of the process. Communicating It’s one thing for a leader to be able to communicate with team members. It’s something else entirely to teach team members how to effectively communicate with each other. Clear communication is imperative in sports and business. However, communication doesn’t always come naturally. Therefore, great leaders will set expectations for communication by modeling good communication on their end. Great leaders know no one gets anywhere by expecting people to read minds. Motivating You’d be hard-pressed to hear a coach telling a team “This game is no big deal,” or a business leader saying: “This client doesn’t really matter.” Coaches and business leaders won’t disregard any role as unimportant or irrelevant; they will tell each player the expectation for performance. Motivation doesn’t always need to be a loud, inspirational pep talk. Many great leaders quietly motivate their team. Team members of great leaders know the walk is always more important than the talk. Becoming A Great Leader You don’t need to be the coach of a championship sports team to be an outstanding leader; you can be a great leader in business. In fact, all you really need is to keep your focus on the fact that great leaders are always surrounded by great teams who look up to them, trust them, and know trust is a two-way street. Great leaders scout talent to fill roles, position, and reposition, observe and analyze, communicate, and motivate. Think like a great leader, act like a great leader, and your team will see you as a great leader.  Printed marketing and sales materials play a crucial role in securing customers for your business. Unfortunately, too many businesses use the “set it and forget it” method of creating collateral. While some pieces can be used for a while without trouble, others might quickly become outdated. We rely so much on our websites and social media that sometimes those materials are forgotten, yet they are being passed around to potential customers all the time. It’s smart for businesses to get in the habit of auditing their printed materials and refreshing them regularly. Even something as simple as your business card may be due for an update! Why should you audit your collateral?
Using fresh, up-to-date marketing and sales collateral ensures that you accurately represent your brand to customers. These materials should speak to your brand, demonstrate what your business does, and showcase your current offerings. If your print materials are irrelevant, it can cause confusion or frustration among buyers. Depending on how much your branding or your business has changed (think Covid-19), the materials might not even be effective for your target market at all! If your goal is to persuade customers to make a purchase, you want to ensure your messaging is both accurate and fresh. When should you do a collateral audit? It’s a good idea to revisit these materials every three months, or once a season. Not only will this help your team catch necessary updates, but it also allows you to capitalize on seasonal promotions and align with seasonal trends in your industry. There are other times you may want to update, or better yet create seasonal materials you can stock and reuse. Change or add:
Twenty-twenty was a stressful year for many of us. With the arrival of 2021, everyone has seen the need and desire for empathy, compassion, and connection. Now is the time to project optimism and lead with compassion and approach our customers with empathy.
Your customers become your greatest assets and ambassadors when they see you genuinely care about them. Compassionate businesses grow a passionate and loyal community of partners. Here are some key positions for your business to introduce:
Remember, passionate customers are loyal customers. Loyal customers are consistent customers. And consistent customers get us through inconsistent times.
Well, here we are in 2020 and most people’s jobs have changed this year. The COVID-19 pandemic has changed how many businesses operate. Some employers are shifting workers' job duties to adjust to a new normal. Most workers have little recourse if their job duties or hours have changed because of the pandemic, even if they're unhappy with their new job assignments.
Changing job roles Employers can fire an employee at any time for any reason. They can reduce hours and change pay. On the flip side, workers can leave a job at any time, usually without having to give notice. What employers must remember is that any change to a worker's job duties must be "reasonable." You cannot expect an employee to take on responsibilities for which they have no training or understanding of that job. Especially if the job is in a position higher than what they have now, and the employer is not offering a higher wage. But even if the employer is challenged legally, given COCID-19, it's likely that employers changing employee job descriptions to fit the new normal would prevail (unless there's discrimination based on race, gender, age, or another protected group.) The Americans with Disabilities Act also requires companies to make reasonable accommodations for workers if they have a medical condition or disability that affects their ability to perform certain job functions. Changing Descriptions Common sense assigns the writing of job descriptions to human resources but be realistic in realizing that HR should not be the only piece of this duty. It takes a team including owners and managers to understand the essential functions of each position. In reality, it depends on your company’s resources and subject matter experts. Sometimes it is prudent to bring in an outside party to assist as many times the owner is the sole responsible person and is too close to the business to truly see each jobs’ exact requirements. Many times, the owner feels if they are a “jack of all trades” than their employees are too. Keep in mind that employees fulfilling each position should compare the job description with their daily activities when preparing for their periodic review and to ensure that both they and the employer and correct in what the job requires. And managers should evaluate the description accuracy as part of the performance management process. No one knows what lasting effect the coronavirus will have on our economy. We have no idea the timeframes or the long-term repercussions on our businesses.
This disruption is testing everyone’s emotional and social operating system and functioning, which is better known as emotional intelligence. As Darwin deduced, those who survive “are not the strongest or the most intelligent, but the most adaptable to change.” It’s the responsibility of leaders to show empathy, optimism, and flexibility that will lead businesses out of this crisis. It may all come down to our ability to be problem-solvers. This crisis will probably not end in the next few weeks, and with so many people experiencing high anxiety, this could be a good time to refresh our emotional Intelligence Skills. Be Empathetic Keep in mind that this event is impacting everyone, not just you and your business. Remind yourself that you have no idea what someone else may be going through. Sensing that everyone is in a similar situation is a remedy for elevated levels of stress and pessimism that may only compound your frustration and ability to Solve Problems. Managers are often reluctant to delegate as many believe in the adage that “if you want something done right, you must do it yourself.” Although this may be true in some cases, a core component of leadership is getting work done through others.
Why do managers under-delegate? Although the number one reason why most managers under-delegate tasks is the fear of failure due to putting important tasks in someone else’s hands, there are other reasons too. Some feel that proper delegation takes longer than simply doing the task themselves, and others even question their own ability to choose the right person for the task. However, by realizing the benefits of delegation, it is possible to overcome these objections. Four benefits of delegation: 1. It keeps You from multi-tasking/taking on too many projects at once. Today’s managers are driven to succeed, and often take on more projects than they can handle alone. The fear of failure drives them to avoid delegation for fear that someone else will not get the job done correctly. When managers are juggling priorities at the same time, they are more likely to make mistakes. 2. It builds trust, open communication, and engagement among team members Another benefit of delegation has to do with building trust, a feeling of openness, and engagement among team members. Leaders who fail to delegate adequately often have employees who are afraid to take initiative or who feel apprehensive about bringing new ideas to the table. Managers who delegate tasks adequately help to build trust and that trust is driven even further when those managers remain open for communication and listening. 3. It stimulates creativity and develops skills in your team Those who give their team members the freedom to tackle delegated tasks in their own way are empowering their team and giving them a creative license. These employees become driven to succeed, not only for themselves and their own futures but also for the future of their employer. What’s more, this personal initiative can lead to creative breakthroughs, which can benefit everyone involved, and it helps team members build some very specific skills along the way. 4. It creates a positive business culture Perhaps the best reason to delegate tasks to others has to do with the type of business culture a leader hopes to create. Delegation helps to boost team morale, improve efficiency and productivity, and promotes enthusiasm, innovation, and cooperation. Although delegation is vital to the success of any company, it is important for managers to remember that it is not a way to push off unsavory tasks to others. What’s more, leaders should never micro-manage delegated tasks. They should delegate effectively and offer communication and support but allow for autonomy and creativity at the same time.
On the plus side, despite the potential problems — which can be overcome if handled carefully — hiring through referrals represents a huge savingsto employers, who can dispense with the often exorbitant costs of advertising as well as the considerable time that is typically required to sift candidates and go through the interviewing process.
These savings, however, are minimal compared to the other benefits of hiring referred candidates, because the latter have been found to work harder and stay longer than candidates who are hired through other more traditional methods. Not only does the employer winin terms of increased productivity, but in retaining the individual’s services for longer, they also avoid staff replacement costs, which can, in some cases, amount to up to ten times the employee’s annual salary. Consider these facts the next time you hire. |
Boost Your BusinessMaria NovakI have over 35 years' experience in Marketing Small Businesses. Categories
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